The New Role of Voice
Historically when the term voice has been used in business, we have talked about the overall tone and thread of messages across channels. Voice wasn’t literal, it was figurative. The voice-first explosion has changed that.
Voice AI is the application of state-of-the-art machine learning to speech blending algorithms to transform human voice recordings into the digital voices brands need today. VocaliD's digital, or ‘synthetic’ voices, have their roots in traditional text-to-speech, but Voice AI isn't yesterday's text-to-speech. Today's voices are expressive and diverse. No longer the robotic speech we’d come to associate with a synthesized voice.
No matter where your brand is, you want your customer to associate positively with each touch point, whether that is written, visual, or auditory. If the digital voice you are using across voice-first devices, in your automated call centers, or in your marketing campaigns doesn’t denote unity, if it creates cognitive dissonance in your audience, you risk losing the attention of your consumer at a vital time in their customer journey.
Imagine having Mayhem deliver real-time dynamic messaging to Allstate customers? Predicting every short script that the actor portraying Mayhem would need to record would be challenging and the delays in recording and delivery of the files would eliminate the ability to make on-the-fly changes. With licensing and royalty agreements in place, brands could now ensure that their spokesperson was available both in human and digital form, ensuring full omni-channel residency and voice consistency.
Voice AI and an Introduction to VocaliD
Advances in voice synthesis technology have spurred the explosive growth of voice interfaces in our everyday lives. This growth has everyone curious about the future of Voice AI. On December 16, 2018, our founder Rupal Patel sat down with Jeffrey Davis, founder, and host, of the Radio Entrepreneurs Podcast for a short podcast about the history of VocaliD and the future of voice. Have a look at the promotional video for Rupal’s appearance below:
Potential of Voice Technology
As a speech scientist turned entrepreneur, Rupal discusses VocaliD’s social good mission, voice moonshot, and the future of voice technology. While we can’t be certain where Voice will ultimately take us, the potential benefits of voice technology are boundless.
Click below to listen to Rupal Patel’s appearance on Radio Entrepreneurs:
About Radio Entrepreneurs:
Hosted by Jeffrey Davis, Radio Entrepreneur is a daily podcast focused on entrepreneurs. The conversation is their story: the story of who they are and how they became an entrepreneur.