The Flexibility of Synthetic Speech & Personalization of Human Talent
CUSTOM AI-BASED VOICES OFFER A DISTINCTIVE SOUND FOR PEOPLE AND BRANDS
By Rupal Patel
Darwinian forces of natural selection favor uniqueness – from birds to people to corporations. Enterprises capture this uniqueness in their brand. A distinctive logo, a preferred font, a color palate, and now more than ever, a vocal identity. With over 2.5 billion voice-enabled devices globally and 8 billion voice assistants projected globally by 2023, the demand for unique voice is skyrocketing. Corporations want to be heard and listeners want variety.
"In the voice-first era, companies that compromise on unique voice, simply will not be heard over their competition, and that’s not good for business."
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